Design Service Dubai, UAE
Storefronts
that sell
E-commerce design from Dubai for brands that sell online: product pages, collections, cart and checkout designed around the moment someone decides to buy.
Most stores lose the sale between the product page and the payment screen.
We design online stores around the path from first look to paid order: how a collection is browsed, what a product page has to prove, and every field in the checkout that could make someone leave. We work on Shopify and headless storefronts, design for Arabic and English from the start, and treat speed on a mid-range phone as part of the design, not a fix after launch.
For brands whose store gets visitors but not enough orders.
Direct-to-consumer brands moving off a template, retailers taking a physical range online, and established stores entering a new market. The products are good and the traffic is there; the store is what stands between the two.
- Shoppers add to cart and leave at the checkout
- Customers message to ask what the product page should have told them
- The store is slow on a phone and most of your traffic is on a phone
- You are launching in a new market or language and the theme will not stretch
What an e-commerce engagement covers
Store audit and merchandising
Where the current store loses people, how the catalogue is organised and how shoppers actually search for what you sell.
Product and collection pages
Imagery, sizing, variants, delivery and returns answered on the page, so the questions that stop a purchase are settled before they are asked.
Cart and checkout
Fewer steps, local payment methods, clear delivery costs and dates, and guest checkout that does not punish people for not having an account.
Theme or headless build
A Shopify theme or a headless front end on your commerce platform, with the merchandising tools your team needs to run the store day to day.
How we work
Audit
Analytics, session recordings and the funnel from landing to order, read for the steps where people drop.
Design
Product page and checkout first, tested with real products and real prices, then the collection and content pages.
Build
Theme or headless storefront, payments, shipping rules and tracking wired and checked on real orders.
Tune
After launch, the funnel reviewed against the old store and the weakest step changed first.
What we believe about online stores
The product page is the shop floor
Nobody can touch the product, so the page has to do it: show it properly, answer the doubts and make the next step obvious.
Every checkout field costs something
Each extra step or surprise cost is a reason to leave. We take out what the order does not need and show the rest up front.
Design for the phone in the hand
Most orders start on a phone on a mobile network. We design and test there first, and the desktop store follows.
What you walk away with
- Product pages that answer the questions that stop a purchase
- A checkout with fewer steps and the payment methods your customers use
- A store that is fast on the phones your customers carry
- Arabic and English storefronts from one design system
- Merchandising your team runs without a developer
Questions we are asked about e-commerce
Do you work on Shopify?
Yes, most of our stores run on Shopify or Shopify Plus. Where a brand needs more control over content or speed, we design a headless storefront on the same commerce back end.
What drives the cost of an online store?
The size and complexity of the catalogue, the number of markets and languages, custom features such as bundles or configurators, and how many systems the store connects to: stock, delivery, ERP and loyalty.
Can the store run in Arabic and English?
Yes. We design both from the start, with right-to-left layouts, Arabic type chosen for the brand, and prices, dates and addresses formatted for each market.
Which payment methods can we offer?
Cards, Apple Pay and Google Pay, and the instalment and local options common in the UAE and Saudi Arabia, subject to what your commerce platform and payment provider support.
Who looks after the store after launch?
Your team runs products, collections and content. We offer a monthly retainer for design changes, new features and app or platform updates if you want us close.
